This book was once described as the final nail in the coffin of strategic planning it takes strategic planning as envisioned about 15 20 years ago and carefully . When strategic planning arrived on the scene in the mid 1960s corporate leaders embraced it as the one best way to devise and implement strategies . Henry mintzberg the fall and rise of strategic planning 94107 f gouillart and f sturdivant spend a day in the life of your customers 94103. The rise and fall of strategic planning reconceiving roles for planning plans planners new york the free press 1994 henry mintzberg what is planning. The rise and fall of strategic planning has 158 ratings and 10 reviews matt said six reasons why must read this book1 you will learn what it is not
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